Rather than sit and wait to be disrupted by so called “technology” companies it seems smart to check for one´s own digitalization potential themselves.
Our client asked us to take a close look at the current business model, their product lines and the brand´s narratives.
How do you create a bank brand experience that needs both to be within a fair budget as well as exciting? Deutsche Bank HQ in Frankfurt assigns us with exactly that briefing
We provide the entire startup communication package from onepager to slide deck, identity, social media and PR strategy.
After having listend closely we decided to recommend a film. Nothing can convey a message this complex better than moving images. The result convinces.
Our client briefed us simply: support us in creating an utmost effective workplace – tailor the space and interior concept to our specific needs and ambitions – and not to just current trends and fashion. Well we did…
As excel spreadsheets and powerpoint slides don´t actually make that much of a difference between a conventional and a genuinely innovative product, we´re supposed to come up with a communications concept that matches the daring technological smartness of the building.
In times of consumers turning into prosumers traditional advertising needs to change.
We suggest to pick up early notions of the makers movement and show some fine streetart instead of shiny product imagery.
Our client demanded a creative breakthrough in promoting the project at a very early stage while still being in planning mode. Our answer: a mixed media mailing consisting of a high tech module including an ipod carrying a preloaded augmented reality app combined with a low tech blackthorn brush-wood bed.
HOCHTIEF Development Switzerland wants to make a difference here – and we help them achieve it. With a fire side chat series that always features a non-industry related theme at a surprising location and a small artistic act we gather a maximum of 25 people that need to apply and give a reason why they should be there.
We pitched a bold idea: have a stand without displaying any products! Instead make it so desirous to touch, feel and enter that simply nobody can get around it.
We´ve created a signature design identity for manual sketching lectures that combine voice and illustration in a captivating, „real time“ style. The film is used both online and in schools globally.
Organically grown out of the startup´s garage aunts&uncles today is a major player in leather goods such as bags and belts.
Sold in many countries the so far ever growing demand has kept the owners busy – and a little distracted as they feel.
Which is why they turned towards gannaca and ask for a „trend radar“.
A re-insurance really needs to know about future developments and so does Swiss Re.
That´s why Swiss Re purchases gannaca services for having a design language modeled for „future risk“ scenarios.
Equipped with a multimedia powered slide deck Christopher Peterka tours the client´s offices and shares our insight on the coming „age of context“, „internet of things“ in a world where „mixed reality“ becomes the new standard.
“gannaca: Truly lateral thinking”
Susan Davis, Marketing & Communications Specialist
Wood City is an urban wooden quarter in Jätkäsaari, Helsinki, comprising residential buildings, office and hotel premises. gannaca´s is assigned to ensure the concept and its story are of excellent soundness and may serve as an international benchmark for the future.
On the occasion of Cape Town being awarded the title „World Design Capital 2014“ we´ve created a temporary 3D printing lab situated at South Africa´s „meatpacking district“ Woodstock neighborhood.
“gannaca? Ahead of our times spirit´s and yet fundamentally rooted in business practice“
Sven Scheurer, Managing Partner
Museums today are challenged to rethink their role and position as the societal change especially due to the digital revolution has significantly altered the way people think and behave. The Groninger Museum has thereby engaged gannaca think tank to sound out the potential opportunities that may or may not result from smart glasses usage for the museum.
CITT+ is a temporary think tank on the infrastructure´s industry future development issues.
In preparation to their German market launch campaign for “fuelband” Nike relied on gannaca think tank research services ensuring to hit consumers’s needs & expectations bull´s eye.
Designpark Helsinki is a pop-up mall situated right at the most vibrant spot within the city – Kalasatama neigbhourhood. SRV Ltd. picked up the concept that we created within our joint venture with Jasper Architects in Buenos Aires.
Turkish real estate developer HT Gayrimenkul Gelistirme Ltd. Sti. orders an app development to extend its planning and sales material on the occasion of MIPIM trade fair in Cannes.
“genuine thought leadership on the digital age”
Wolfgang Brüser, Communications Director
“We had been looking for this deep understanding of our issues and the creative lead necessary to execute it accordingly for a while – gannaca simply listened to us and delivered exactly what we asked for perfectly in time”.
Dr. Reto Schneider, Head of Emerging Risk Management
“gannaca has not only the ideas but the proper instruments to help putting them into practice”.
Andreas Breitsprecher, Communications Director
“We´ve benefited strongly from working with gannaca; especially because we´ve seen creative+smart combinations rather than expensive”.
Christina Käßhöfer, Head of Marketing
“gannaca seems to be on very good terms with the zeitgeist – great work!”
Silvia Schweigart, Head of Marketing
“gannaca finds a way where others see obstacles”.
Gerhard Müller, Practice Group Leader Media-Telecommunications-Entertainment Europe
© gannaca global (Pty) Ltd. 2002-2014